Telemarketing for Accountants can deliver firms a consistent flow of quality new clients at a small fraction of their GRF (Gross Recurring Fee). But, and it is a big but, there are some firms and Partners that are not suited to telemarketing. 

Having worked with dozens of practices, for the best part of 15 years, Patrick McLoughlin (founder of accountancy marketing agency A4G) noticed that the campaigns that fail, fail for the same reasons, every time.

Find Out

- The Characteristics of Partners and practices that should avoid telemarketing.

- What you need to know about your service offer before even considering telemarketing.

- The resources you need to make telemarketing work.

- What to expect: the rough with the smooth.

- Communication skills: have you got what it takes.

- The shared characteristics of firms achieving the highest Returns On Investment.

About the Author

Patrick McLoughlin is the founder of Accounting for Growth, a full service marketing agency specialising in helping accountancy practices grow through attracting their ideal clients. 

Patrick pioneered an entirely new approach to accountancy telemarketing. By agreeing a new business revenue target with clients in advance, A4G take responsibility for the outcome of the meetings they create.  This allows accountants to forecast and deliver the Return On Investment on their telemarketing in both new business reveue and profit.

Make an informed decision. Find out if telemarketing is right for you and your practice.